Privacy Policy
Last Updated: March 2026
1. Introduction
This Privacy Policy outlines how Pipeline Digital ("we," "our," or "us") collects, uses, protects, and handles your Personally Identifiable Information (PII) in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada’s Anti-Spam Legislation (CASL).
2. Information We Collect
When you interact with our website, specifically through our contact and inquiry forms, we collect the following information:
- Volunteered Information: First Name, Last Name, Email Address, Company Name, and the contents of your specific inquiry.
- Consent Records: Your explicit Commercial Electronic Message (CEMS) consent status, including the time and date it was granted.
- Technical & Tracking Data: Hidden form data (such as Campaign IDs or Source tracking) and standard analytics cookies used to improve website performance and user experience.
3. How We Use Your Information (PIPEDA Compliance)
We collect and use your personal information solely for the following business purposes:
- To respond directly to your customer service requests and inquiries.
- To route your request to the appropriate internal department.
- To manage our relationship with you through our Customer Relationship Management (CRM) system.
- To send periodic emails regarding our products or services, only if explicit consent has been provided.
4. Email Marketing & CASL Compliance
We are committed to strict compliance with CASL regarding all commercial electronic messages (CEMS).
- Explicit Consent: We will not send you marketing communications unless you have explicitly opted in (e.g., by checking the CEMS consent box on our forms).
- Identification: All electronic communications will clearly identify Pipeline Digital as the sender and provide accurate contact information.
- Right to Withdraw: You retain the right to withdraw your consent at any time. Every marketing email contains a clear, functioning "Unsubscribe" link. Opt-out requests are processed within the legally required 10-business-day timeframe.
5. Non-Disclosure and Third Parties
We do not sell, trade, or otherwise transfer your Personally Identifiable Information to outside parties.
This exclusion does not include trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you (such as our CRM provider or secure hosting infrastructure), so long as those parties agree to keep this information strictly confidential and possess security protocols that meet or exceed PIPEDA standards. We may also release information when its release is appropriate to comply with the law, enforce our site policies, or protect our or others' rights, property, or safety.
6. Data Security and Retention
Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems and are required to keep the information confidential. We retain personal data only for as long as necessary to fulfill the purposes for which it was collected or to comply with legal obligations.
7. Your Rights
Under PIPEDA, you have the right to:
- Request access to the personal information we hold about you.
- Request corrections to any inaccurate or incomplete personal data.
- Withdraw your consent for the continued use and disclosure of your data (subject to legal or contractual restrictions).
8. Contacting Us
If there are any questions regarding this privacy policy, or if you wish to exercise your data rights, you may contact our Privacy Officer using the information below: